iPhone 7 Pricing

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So, doing my homework here, has anyone else noticed the price difference right now in Manitoba for the new iPhone?
(All 32gb regular models on two yr min. 60/month contract)
MTS $399
Rogers $199
Telus $200
Bell $398

Why such the big price difference? Can someone please explain.
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Chris

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Posted 2 years ago

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CoryB, Champion

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Best I can tell is Rogers and Telus have added an extra $10/month to their bills and are running a new $35/month economic inducment level. On Rogers website it says you need to be on the relatively new Premium+ plan tier.

That said $10/month X 24 months means the new tier has a lower upfront cost but is slightly more expensive over the 24 month contract. The early termination fee is also somewhat back loaded .
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Dustin, Champion

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CoryB is correct.  Rogers appears to have has added an optional package where you can pay an extra $10 a month in order to get the phone for $200 less up front.  It essentially works out to financing an additional 200 off the up front cost at 20% interest over 2 years.  Not exactly a great deal, IMO.  
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Gillian, Official Rep

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Hey there,

CoryB makes some good points. With Rogers, I do know to get that $199 price point you must take a minimum price point of $85/month and that doesn't include unlimited data it's only about 6 GB's. If you're an avid data user then you're looking at either $95/$105 a month to get you 10 or 15 GB's per month. With MTS it works out with some minutes and flat rate data it works out to $65.00/month.. so we'd save you $30-$40/month right off the bat.. which works out to quite a savings over the length of a contract.

With Telus, the $60.00 price point that they quote you for that handset pricing, doesn't include any data and that's just the minutes and base features they include for that monthly cost. You would then have to add data on a month and that starts at about $15.00 extra per month to have data with that device.

So yes, you're right our handset prices while they're still competitive we're pretty upfront on what you'll pay monthly to get that price point. You'll pay a bit more up front but you'll save anywhere between $300 and $600 per month over the length of a contract.

Cheers,
Gillian
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CoryB, Champion

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Thanks Gillian. Sadly, other companies have come out with new ways to complicate the wireless contract. Yet another reason it's time for Canada to split device costs from monthly service costs completely.
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Dustin, Champion

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I dont really see this one as confusing. Its an optional add on to reduce the up front cost of the device...nothing more.

Most people only look at the up front and the monthly costs, without actually considering the total amount that they will be paying. This is where people can get themselves into a lot of trouble financially.
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CoryB, Champion

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It's complicated as the other companies have two upfront costs, two monthtly costs both for the exact same phone and do not do a good job explaining why.
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Dustin, Champion

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I will agree that between the 2...Telus' definitely appears to be more confusing, especially since they list the iphone 7 as starting at $200 with a minimum $60 a month price plan.  What isn't clear is whether this is based on the total plan price...or just the base price without data.  Based on what I have seen, it is based on the base price plan only...which is only available if you chosse the premium plus device subsidy option.  

Rogers on the other hand lists the phone as starting at $399, and only once you click to view more details, do they advise on how you can get the device for as low as $199.  On their plan page, they have a number of different options ranging from Less upfront costs/higher monthly fees to More upfront cost/lower monthly fees. Each choice modifies the total monthly cost for your chosen plan.  The Rogers site is definitely far more transparent regarding the total costs than the Telus site in this regard. 
(Edited)
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CoryB, Champion

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The challenge with the Rogers site is you have to dig in pretty deep in find important details on exactly how to qualify for the deeper upfront discount and no where does it say in plain language you will receive an additional $200 discount up front but pay an extra $240 on monthly service fees over the 24 month contract.
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Dustin, Champion

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In my view...it is fairly obvious. In the phone details, they state that you can get the phone for 199 with the premium + tab option. When you explore the plans, selecting the premium + option increases the monthly plan price by $10 vs the default premium option. The monthly price is based on the 24 month agreement...so 10x24 would be 240 extra over the course of 24 months.